![]() 2012 Buddy MediaĪugust 13, 2012: Salesforce completed its acquisition of Buddy Media, the world’s leading social media marketing platform. July 12, 2013: Salesforce completed its acquisition of ExactTarget, a leading cloud marketing platform. SteelBrickįebruary 1, 2016: Salesforce completed its acquisition of SteelBrick, which has tools that take care of orders, contracts, billing, and payments. MetamindĪpril 1, 2016: Salesforce completed its acquisition of Metamind, a deep-learning artificial intelligence platform. July 11, 2016: Salesforce completed its acquisition of Demandware, the industry-leading provider of enterprise cloud commerce solutions. In November of 2017, Salesforce introduced the Quip Collaboration Platform. QuipĪugust 26, 2016: Salesforce completed its acquisition of Quip. In 2017, the company announced that Krux had become Salesforce DMP. November 1, 2016: Salesforce completed its acquisition of Krux, a CRM traffic and data management platform. CloudCrazeĪpril 6, 2018: Salesforce completed its acquisition of CloudCraze, a leading B2B commerce platform built natively on Salesforce. May 2, 2018: Salesforce completed its acquisition of MuleSoft, one of the world’s leading platforms for building application networks that connect enterprise apps, data and devices, across any cloud and on-premise. 2018 DatoramaĪugust 20, 2018: Salesforce completed its acquisition of Datorama, the leading cloud-based, AI-powered marketing intelligence and analytics platform for enterprises, agencies, and publishers. MapAnything integrates map - based visualization, asset tracking and route optimization to drive efficiency for field sales and service teams and deliver a better customer experience. May 30, 2019: Salesforce completed its acquisition of MapAnything, a pioneer in location-based intelligence software built natively on the Salesforce Platform. June 3, 2019: was integrated into Salesforce. TableauĪugust 1, 2019: Salesforce completed its acquisition of Tableau Software, bringing together the world’s #1 CRM with the world’s #1 analytics platform. October 1, 2019: Salesforce completed its acquisition of ClickSoftware, a leader in field service management solutions. Evergageįebruary 3, 2020: Salesforce completed its acquisition of Evergage, the leading software platform for real-time 1:1 personalization. June 1, 2020: Salesforce completed its acquisition of Vlocity, a leading provider of industry-specific cloud and mobile software for the world’s top companies in communications, media and entertainment, energy and utilities, insurance, health, and government organizations. Acumenįebruary 1, 2021: Salesforce completed its acquisition of Acumen Solutions, a leading professional services firm with deep Salesforce knowledge and extensive industry expertise across public sector, manufacturing, financial services, and more. Together, Salesforce and Slack are creating the digital HQ for success from anywhere. July 21, 2021: Salesforce completed its acquisition of Slack Technologies, Inc. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies - cloud, mobile, social, voice, and artificial intelligence - to connect to their customers in a whole new way. Today, Salesforce is the #1 CRM, bringing companies and customers together in the digital age. Since its founding, Salesforce’s mission to provide customers and stakeholders with new avenues to achieve greater success has fueled continuous innovation.īelow is a list of some key Salesforce acquisitions over the years, linking to the original company announcements where available. The Salesforce mergers and acquisitions strategy has always been driven by customer success - a consistent core value of the company overall. For media inquiries about Salesforce acquisitions, please contact. ![]() Editor’s Note: This page was last updated July 21, 2021.
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